Tag Archives: Launch

Coming Soon | Jordan XI “Legend Blue”

Just in time for Christmas, the much loved Air Jordan 11 is back in a “Legend Blue” colourway.

The model that Michael Jordan wore during his first NBA All-Star game when he came back from retirement has become one of Jordan’s most beloved silhouettes, causing some major hype during its December releases.


Making it a tradition to release an Air Jordan 11 during the holiday season every year, Jordan Brand has brought us an instant hit year after year and we are sure that this one wont disappoint.

The Air Jordan XI “Legend Blue” launches on Saturday 20th December online here and in selected OFFSPRING stores.



Teaser: Doom x Clarks Originals

MF DOOM The self-styled ‘super villain of hip hop’ is back, collaborating with Clarks Originals on a Wallabee like no other. Remixed in NY Knicks’ colours, they feature a mask-themed lining, glow in the dark sole and royal blue suede.


The mask wearing hip hop character of DOOM is undeniably recognisable within the hip hop scene.
Having worked with artists as varied as Thom Yorke, Ghostface Killah, Madlib (as MADVILLAIN),
Danger Mouse (as DANGERDOOM) and most recently with producer and rapper Jneiro Jarel as JJ
DOOM, he’s a super villain loved by fans an collaborators alike.
The fictitious character DOOM has appeared on recordings since 1999 beginning with LP,
The metal masked figure has a huge cult following and since its inception and DOOM remains
committed to working on complete world harmony.

The Doom x Clarks Originals Wallabee boot will be launching online here and in Offspring Selfridges London and Offspring Shoreditch stores.

Video and Blog Content: http://www.clarks.co.uk/


Launching 02.12.14 | Nike x Liberty

The wait is almost over and we can reveal that the Nike x Liberty AW14 collection is launching on Tuesday 2nd December.

The collection showcases a mix of Nike’s favourite styles and 3 new sneakerboot versions to blend the old with the contemporary. This is also reflected in the archive print used as Nike has updated the heritage Belmont Ivy print with an overlay of polka dots.


The hero of the hour is of course the iconic Air Max 1, a style that epitomises classic Nike and is a firm favourite in every Nike x Liberty collection in which it has featured.


The dark blue version of the print adorns the updated Air Max 1 Sneakerboot, taking the style higher with a padded ankle support.


First released in 1972, the Blazer had a huge revival 3 years ago and we still love this clean cut, vintage silhouette.


With running styles fully represented, it makes sense to add a bit of basketball with the iconic Air Force 1.


With wedge trainers still a favourite for women, Nike have updated the Air Force 1 with this Lunar Force 1 Sky Hi, slimming it down and adding a heeled Lunar sole.


Last year saw the return of the Internationalist and since then we can’t get enough of it, so it made sense for Nike to give us the option of the classic and the new Mid, sneakerboot update.

This collection will launch in-store and online here on Tuesday 2nd December.



Black Friday Release: Jordan VI ‘Infrared’

The Air Jordan VI ‘Infrared’ is almost here and we at OFFSPRING HQ cannot wait. This highly anticipated Black Friday launch is set to be a big one as its been 4 years since its last release.

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First released in 1991, the Jordan VI made the headlines when Michael Jordan himself won his first championship over the LA Lakers whilst wearing this exact pair.


This remastered retro version sports a premium black nubuck upper with a 3M reflective underlay beneath the perforated sides. It is finished off with infrared and grey accents and a classic Jordan ice blue sole.

The Jordan VI ‘Infrared’ is launching in-store and online here, on Friday 28th November.




COMING SOON | Nike x Liberty

Nike x Liberty is back with it’s tenth collaboration and for the first time updating a heritage print with a modern polka dot overlay.


Using some of Nike’s favourite silhouettes and adding 3 new sneakerboot styles, this AW14 collection takes on the Belmont Ivy print in navy and burgundy for a classic, autumnal feel.

When taking a closer look at the print the ivy leaves are in fact ripped up pieces of the One Pound note, a subtle nod to Liberty’s British heritage.

The Nike x Liberty collection is launching in store and online here on 2nd December.




Jordan 6 “Carmine”

At Offspring HQ we love a Jordan launch and dropping this Saturday is the classic Jordan 6 “Carmine”.

The retro favourite was the first Jordan 6 to have coloured panels on the upper, with a white and carmine red leather upper, black detailing and toggle lace fastening. This updated Jordan 6 “Carmine” has a contemporary twist with ice blue sole detail.


The Jordan 6 “Carmine” launches in store and online here on Saturday 24th May 2014.



In honour of the exciting launch of our Saucony Originals x Offspring Shadow 6000 trainers, we hosted an exclusive Saucony party at our Offspring Commercial Street store in East London.


The store was rammed with photographers, magazine editors, bloggers and trainer fans to celebrate this exclusive launch and get a preview of our limited Shadow 6000.


While we were enjoying some hip hop beats played by club kid Siobhan Bell and mingling with fellow sneakerheads we caught up with our very own Aman Tak from the buying team who designed the models with Saucony.



Q&A with Aman (Buyer/Designer at Offspring


What was the inspiration and thought process behind the collaboration?

The inspiration was drawn from combination of factors. Trekking through some of Saucony’s archive imagery it was evident, like most early ’80s running brands, neons, turquoises, pinks were prevalent on some aspect of footwear in that era. This formed the basis of the key focal points of this collab, the side spots, speckled sole and the box. Then we looked at more modern performance product and the use of 3M reflective hits for safety which spawned the idea of a full reflective tongue.

The slogan ‘running since..96’ was inspired by the ‘We Run’ motto found on Saucony’s performance boxes. This was a way of us paying homage to both the brand and to our original OFFSPRING store which opened its doors in 1996 on Covent Garden’s Neal Street. A store I subsequently worked at many moons ago. This also inspired the grey based colour way as Covent Garden, to me, evokes images of the cobbled streets and the large paving stones of the piazza so we tried to incorporated this too.

How do you feel Saucony fits with the Offspring brand?

 We have always prided ourselves on looking outside of the regular top 4/5 brands and are continually on the hunt to expand our brand portfolio with ‘alternative’ brands and I think Saucony fits perfectly in that mould. They offer our consumers an alternative to other brands, maintaining a high level of quality not to mention their deep rooted heritage in performance and lifestyle. They have an immense loyal following globally and with our key touch points around the country we have been able to connect with these guys with our inline offering and now with this collaboration.

 Saucony is synonymous with running and the Shadow 6000 is a brilliant example of their unique style. What made you decide on the Shadow 6000?

There have been some amazing collabs on this model from some top global partners in recent times so it was an opportunity to make our mark on this iconic shoe. Hopefully we have done the Saucony following proud

Without giving too much away, can we expect any more exciting collaborations?

 Without giving away too much we have a few locked in, some with sports brands and some outside of those. Keep your eyes peeled

What trainers are you getting excited about for the summer?

There’s a lot to choose from, but from Saucony specifically there are some great Luxe Packs using hi grade materials and the collaboration product from the likes of Bait, Premier & Bodega is pretty exciting. A promising year for the brand as a whole I think.

This exclusive collaboration will be available from all Offspring stores nationwide from 10am Saturday 5th of April, and on www.offspring.co.uk from Monday 7th April at 8am.


Nike Air Max 1 “Air Max Day”

March 26, 1987 saw the release of one of Nike’s most iconic trainers, the Air Max 1. This revolutionary shoe featured the first visible Air cushioning in the sole and changed how Nike developed running trainers. With suede and nylon mesh uppers and the iconic Swoosh at the side, the Air Max 1 held on to the classic Nike aesthetic but took a huge contemporary step with its visible technology.

27 years have passed and we have seen the Air Max incorporated in many Nike styles, mixing with a variety of colourways, materials and newer Nike technology, such as Hyperfuse and Lunar. In celebration of nearly 3 decades of Air soles, Nike are declaring March 26th “Air Max Day”, encouraging Nike fans to wear their favourite Air Max trainers and share with the world via social media.


To coincide with the marking of “Air Max Day”, Nike are launching a limited edition Air Max 1 that features the OG ‘University Red’ colourway with a bright Volt yellow sole, fusing the past and the present. The trainer is finally topped off with ‘3.26’ detail on the tongue to mark this Swoosh sanctioned holiday.


The Quickstrike Air Max 1 “Air Max Day” is currently sold out on our website but still available in Offspring stores, check your local store for availability.


Here are a handful of favourite Air Max’s from some of the team at Offspring HQ, so make sure that like us you wear your favourite Air Max’s and post them on Facebook, Twitter (@offspringshoes) or Instagram and use the hashtag #OFFSPRINGAMDay so we can all join in with the celebration of one of the best Nike trainers of all time.


Air Jordan 10 “Venom Green”

With Air Jordan’s “Venom Green” series appearing this Spring, the collection’s big launch is the Air Jordan 10.

The fourth release of the  Air Jordan 10 model to launch this year, it features an all black upper in tumbled leather with soft nubuck panels and elastic loop lace system. The “Venom Green” is highlighted in a chequered print lining and in striped accents along the translucent blue sole. The final hidden detail that makes the Jordan 10 unique is the list of Michael Jordan’s achievements listed on the base of the sole.


The Air Jordan 10 “Venom Green” is released on Saturday 22nd March and will be available in all Offspring stores and online here.


Reebok InstaPump Fury x BAU

In celebration of Reebok’s 20th anniversary of the iconic InstaPump Fury comes an exciting new collaboration with Frank the Butcher, using one of the sneaker world’s most renowned design experts to rework one of Reebok’s most innovative silhouettes.



Frank’s development from sneaker fan to a respected designer reflects in his designs, showing genuine passion and individualist design that make up his signature aesthetic. Also known as the ‘Father/Daughter’ pack these limited edition InstaPump Fury’s were inspired by the creative talent of Frank’s daughter, resulting in two colourways that could be worn by both men and women.


The collaboration falls under Frank The Butcher’s Business As Usual (BAU) collection and have the signature slogan “All Is Fair” embroidered over the toe box. They feature a woven jacquard splatter design across the upper in either nude or candy pink, colour block leather accents at the toe and heel, a white Hexalite sole unit and of course the iconic Pump mechanism.

The 2 colours of the limited InstaPump Fury x BAU are only available in store in Offspring Selfridges London.