Tag Archives: Collaboration

The Vans Vault x Peanuts collection

The latest collaboration from Vans sees two Classic Original prints brought back from the 80’s, when Vans originally collaborated with the Peanuts crew. The re-released Peanut prints on heavy 8oz canvas, celebrate the kids-only state of mind and are available in Offspring Selfridges only.

Vault by Vans is an eclectic collection of Vans styles inspired by contemporary street fashion, art, music and 40 years of authentic footwear design.

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Reebok x Keith Haring SS14

The Reebok Classic X Keith Haring partnership and design collaboration continues with a new range for SS14, featuring four much-loved Reebok Classic silhouettes: Classic Leather Lux, Workout Mid Strap and Princess. The exclusive partnership fuses art with fashion and reflects Reebok’s commitment to culture- whether music, fashion or art- and the brand’s devotion to celebrating the world’s leading creative talent.

 keith haringEach model in the Reebok Classic X Keith Haring collection features a custom Haring sock liner, full-grain leather upper with raised 3D print and Haring’s signature on the heel. The collection features bold, bright orange, pink and green uppers that are emblazoned with black artwork.

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 The Reebok Classic X Keith Haring collection was inspired by one of Haring’s most celebrated works, “Matrix”, a 30-foot-long-ink on paper drawing created in 1983. This internationally acclaimed work was most recently on view at the Brooklyn Museum as part of the “Keith Haring: 1978-1982” exhibition which ran from March 16 – July 8, 2012.

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The Reebok x Keith Haring collection is now available in selected Offspring stores and online here.

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Vans x Andrea Crews: OFFSPRING Launch Party

To honour the latest collaboration between Vans x Andrea Crews Offspring Shoreditch hosted an exclusive party in store on Thursday evening. Brimming with cool kids, bloggers and trainer fanatics, the crowd was buzzing, enjoying drinks, DJs and of course the Andrea Crews collection.

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Maroussia Rebecq led Parisian collective Andrea Crews crafted this unique Vans collection based on the Classic Slip On. Consisting of three unique prints, the Slip Ons reference this seasons “Solarize” collection, fusing Andrea Crews’ playful approach to fashion with Vans classic Californian style.

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Showcasing a pale colour palette of blues, greens and grey, the bold graphics are printed on canvas with lime green leather lining.

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The Vans x Andrea Crews collection is limited and exclusive to Offspring in the UK, with Offspring Shoreditch and Offspring Selfridges London being the only two stores in the country stocking them.

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This limited pack is flying out so be sure to get down to these two London stores to get your hands on a pair.

Image Credits :James North – www.jnorth.co.uk

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Converse Jack Purcell x Denham

Amsterdam based jeans makers Denham have teamed up with Converse to produce 2 pairs of limited edition Jack Purcell’s. A historic trainer that dates back to the 1930’s, these cotton canvas classics started off on the badminton courts and slowly transcended to the city streets.

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The Converse Jack Purcell x Denham sneaker’s classic canvas upper is the perfect textural complement to thoughtfully crafted denim. The clean white midsole is offset by a solid black toe, while the outsole is enhanced by an embossed leather Jack Purcell logo, inspired by the leather patches sewn onto the waistband of a pair of jeans. A contrasting top eyelet brings to mind a pocket rivet; the kind of detailing that draws in a more discerning eye. Denham’s own nod to the famed Jack Purcell toecap is seen on the heel, where their illustrative scissor logo is reconfigured to make the cutting shears “smile.”

The limited Converse Jack Purcell x Denham pack launches on April 11th and will only be available at the Offspring Selfridges London store.

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OFFSPRING X SAUCONY ORIGINALS PARTY

In honour of the exciting launch of our Saucony Originals x Offspring Shadow 6000 trainers, we hosted an exclusive Saucony party at our Offspring Commercial Street store in East London.

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The store was rammed with photographers, magazine editors, bloggers and trainer fans to celebrate this exclusive launch and get a preview of our limited Shadow 6000.

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While we were enjoying some hip hop beats played by club kid Siobhan Bell and mingling with fellow sneakerheads we caught up with our very own Aman Tak from the buying team who designed the models with Saucony.

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Q&A with Aman (Buyer/Designer at Offspring

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What was the inspiration and thought process behind the collaboration?

The inspiration was drawn from combination of factors. Trekking through some of Saucony’s archive imagery it was evident, like most early ’80s running brands, neons, turquoises, pinks were prevalent on some aspect of footwear in that era. This formed the basis of the key focal points of this collab, the side spots, speckled sole and the box. Then we looked at more modern performance product and the use of 3M reflective hits for safety which spawned the idea of a full reflective tongue.

The slogan ‘running since..96’ was inspired by the ‘We Run’ motto found on Saucony’s performance boxes. This was a way of us paying homage to both the brand and to our original OFFSPRING store which opened its doors in 1996 on Covent Garden’s Neal Street. A store I subsequently worked at many moons ago. This also inspired the grey based colour way as Covent Garden, to me, evokes images of the cobbled streets and the large paving stones of the piazza so we tried to incorporated this too.

How do you feel Saucony fits with the Offspring brand?

 We have always prided ourselves on looking outside of the regular top 4/5 brands and are continually on the hunt to expand our brand portfolio with ‘alternative’ brands and I think Saucony fits perfectly in that mould. They offer our consumers an alternative to other brands, maintaining a high level of quality not to mention their deep rooted heritage in performance and lifestyle. They have an immense loyal following globally and with our key touch points around the country we have been able to connect with these guys with our inline offering and now with this collaboration.

 Saucony is synonymous with running and the Shadow 6000 is a brilliant example of their unique style. What made you decide on the Shadow 6000?

There have been some amazing collabs on this model from some top global partners in recent times so it was an opportunity to make our mark on this iconic shoe. Hopefully we have done the Saucony following proud

Without giving too much away, can we expect any more exciting collaborations?

 Without giving away too much we have a few locked in, some with sports brands and some outside of those. Keep your eyes peeled

What trainers are you getting excited about for the summer?

There’s a lot to choose from, but from Saucony specifically there are some great Luxe Packs using hi grade materials and the collaboration product from the likes of Bait, Premier & Bodega is pretty exciting. A promising year for the brand as a whole I think.

This exclusive collaboration will be available from all Offspring stores nationwide from 10am Saturday 5th of April, and on www.offspring.co.uk from Monday 7th April at 8am.

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adidas Retro vs. Marble part 3

From our exclusive collaboration with adidas we can now reveal the third and final instalment from our Retro vs. Marble pack, focusing on the ZX8000.

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The adidas Originals ZX 8000 launched in 1989 and promptly set a world record at the Rotterdam Marathon. Fast-forward to today, and this classic runner remains one of the most iconic and revered ZX models. These shoes feature the revolutionary TORSION® midfoot support that put the ZX family in a class of its own. The lightweight mesh upper is supported by suede overlays, a pairing inspired by the adidas archive and includes lightweight EVA cushioning, a heel stabiliser and a slip-resistant rubber outsole.

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The first exclusive ZX8000 from this pack showcases a ‘90s style retro classic in a mid grey, metallic silver and purple colourway.

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The second ZX8000 features a black, pink and emerald colourway with our exclusive marble effect on the side panels, highlighted by adidas’ classic 3 stripes in metallic silver.

This limited edition adidas x Offspring ‘Retro vs. Marble’ pack is available in all Offspring stores and online here.

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adidas Originals x Topshop

With the ‘90s fashion revival well and truly taking hold, it seemed the ideal moment for adidas Originals to team up with the womenswear mecca that is Topshop.

Sportswear has resurfaced as a key element in our Spring wardrobe and this feminine collaboration has a simple, luxe aesthetic that encompasses adidas’ classic styling with Topshop’s rebellious flair.

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The collection is inspired by the London landscape, which is reflected in the bespoke prints that adorn the 3 classic adidas footwear silhouettes, the Superstar ‘80s, Tech Super and Mattitude High Top.

The 3 adidas Originals x Topshop styles are currently available in store at Offspring Selfridges and Offspring Topshop London.

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Reebok InstaPump Fury x BAU

In celebration of Reebok’s 20th anniversary of the iconic InstaPump Fury comes an exciting new collaboration with Frank the Butcher, using one of the sneaker world’s most renowned design experts to rework one of Reebok’s most innovative silhouettes.

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Frank’s development from sneaker fan to a respected designer reflects in his designs, showing genuine passion and individualist design that make up his signature aesthetic. Also known as the ‘Father/Daughter’ pack these limited edition InstaPump Fury’s were inspired by the creative talent of Frank’s daughter, resulting in two colourways that could be worn by both men and women.

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The collaboration falls under Frank The Butcher’s Business As Usual (BAU) collection and have the signature slogan “All Is Fair” embroidered over the toe box. They feature a woven jacquard splatter design across the upper in either nude or candy pink, colour block leather accents at the toe and heel, a white Hexalite sole unit and of course the iconic Pump mechanism.

The 2 colours of the limited InstaPump Fury x BAU are only available in store in Offspring Selfridges London.

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Adidas Retro vs. Marble

Offspring have once again teamed up with adidas to produce a pack of six exclusive colourways on three new and iconic models.

Working under the design theme of retro vs. marble, we can exclusively reveal the first pack that focuses on the ZX 710 to coincide with the re-release of the much anticipated OG colourway.

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The retro classic colourway draws inspiration from the classic adidas Race Walk whereas the marble option mixes grey suede, neon pops and marble patent to give this model a more contemporary feel.

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First pack launches Saturday 8th February in all Offspring stores and online at www.offspring.co.uk.

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adidas x Tom Dixon

The infamous German sportswear giant adidas has a keen eye for exciting collaborations with avant-garde designers such as Rick Owens and Yoji Yamamoto, and now with British product designer Tom Dixon. Known for his interiors, furniture and lighting, it is a unique choice of collaborator who has never experimented with footwear and apparel.

Combining an architectural view of form the footwear has a bare essence of functionality with its detailing stripped back. Sports footwear and apparel is naturally highly functional and Tom Dixon’s explorer style keeps it durable but also with intention to transcend the seasons.

The blue, grey and black shoes combine rough suede and nylons and give a military/camping style with a heavy tred sole unit. With raw edges and simple lacing the styles are utilitarian and designed to fit in the perfect ‘capsule’ wardrobe.

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This unexpected collaboration from adidas shows us how sportswear is not only using fashion to create new and exciting ideas but branching out to the world of product design and architecture to help evolve the nature of sportswear.

The adidas x Tom Dixon footwear is only available in Offspring Selfridges London, Poste and Poste Harvey Nichols London.

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