The adidas Originals Greek Street store pop-up was a remarkable event that showcased the true essence of Originals. The highlight of the evening was the premiere of a captivating short film featuring members of the Offspring community. Mark, Jez, and Danny, the faces of the campaign, shared their experiences and what the three stripes mean to them.
“adidas gave the world an original, you gave them a thousand back.”
The event took place at the adidas Greek Street Store pop-up, a dedicated space for celebrating and showcasing the sporting heritage of iconic adidas silhouettes such as the Samba, Superstar, and Gazelle. Upon entering the pop-up, attendees were welcomed by an archival space. It wasn't just a dream for adidas enthusiasts, but also a place where anyone interested in sneakers could come in and admire the display and history that filled the glass cabinets.
The basement was transformed into a captivating environment where the Originals campaign was projected on every blank space, creating an immersive experience for attendees.
Throughout the evening, the energy and vibes were kept high by @djamzee on the decks. The crowd eagerly awaited the live screen premiere of the short film, which beautifully captured the passion and authenticity of the Originals community.
The event also featured special guests who embodied the spirit of Originals.
Mark @markgoldsby1
DJ and sneaker collector, reflected on his extensive collection of more than 2000 pairs of Originals.
Jez @jez.rivera
Our community coordinator at Offspring, shared her inspiring journey of creating opportunities for community talent in the sneaker industry.
Danny @roystinho
Founder of The Annexe, talked about his collaborations with Originals and his love for adidas sneakers.
The night was filled with excitement as host Matt (@matt_sibley_) led an entertaining game show – Originals edition. The show featured games like ‘Sooner Rather than Later,’ ‘Quick Fire Buzzer’ and ‘Pictionary.’ Team leaders Mark Goldsby and Danny Royston, along with four guests from the crowd, competed in a friendly and competitive atmosphere. Both teams were neck to neck between each round, but Team Mark emerged victorious, winning themselves all a pair of Originals.
To keep everyone fuelled, food sponsor @wingshacko provided delicious bites, while drinks sponsor @mothdrinks, @twotribesbrew and @gunnadrinks quenched the thirst of the attendees.
The adidas Greek Street pop-up was an incredible celebration of the Originals community and the rich sporting heritage behind adidas silhouettes. The event left a lasting impact, reminding everyone of the power of the three stripes.
