Converse recently dropped their latest campaign, Forever Chuck. Starring noteworthy culture drivers like Millie Bobbie Brown, Maisie Williams, Winnie Harlowe and Vince Staples.
The footage was directed by Karim Huu Do, where modern day heroes share their Converse story. Contemporary street culture is merged with a rich brand history and the result of a new-age spirit of Chuck is formed.
The Fenty x Puma is set to launch online on March 9th, but Rihanna debuted her third collection with the brand in Paris last night. Themed as ‘Fenty University’, the show was held within the Bibliothèque nationale de France library and the catwalk was set upon long desks. The collegiate uniforms gained popular social media coverage and promoted further anticipation for the online launch tomorrow.
Our Thursday evening we attended the latest Reebok Classic launch of the Zoku Runner and were entertained by the famous American rapper, Future. At the event we explored the development and the design of the Zoku runner, whilst being served refreshments and entertained by the likes of DJ MK, Radi Dadi and AJ.
Reebok Classic successfully delivered the hype of the Zoku Runner. The Zoku uses the classic heritage woven shoe and is advanced with ULTRAKNIT technology. Style and culture combined as one.
Now we all know the impact that social media has on our everyday lives. It brought you here, to this blog post. It’s how we communicate, how we shop, how some of us build our careers and even how we find love. But have we ever thought about the impact it has had on art?
Unit London, founded in 2013 by 2 young artists wanted to “break down barriers of elitism” and include everyone in contemporary art. They’ve teamed up with Avante Arte to hold a free exhibition in London of art popularised on Instagram. Fact of the day, it’s reported that “48% of art buyers use Instagram”. We headed down to Wardour street to check it out.
If art is your thing then showing casing it on your Insta account may be the best way to get you noticed!
Fashion week hit Berlin by storm last week. The city was buzzing full of fashionistas, social influencer’s and sneaker heads. Berlin’s style was clear not just by the models on the catwalk and guests in the front row, but also through it’s street style.
.The atmosphere in Berlin was especially heightened by the Adidas launch event of the EQT. On Monday the 16th we were given an exclusive look into the old and new Equipment and ZX Series. Held at the “EQT Loft” in the Mitte district, we stepped into the exhibition that held many styles from the private collection by March Lauscher. A presentation was given about the history of the model, the updated technology of the sneaker and what Adidas plan to do to move the brand further foward.
At the launch party the following evening, Pusha T performed ahead of his exclusive EQT collaboration launching this week 28.1.17 in our London Selfridges concession only.
If you’re in Berlin over the week or so then the EQT exhibition is now open to the public and is definitely worth a visit.The EQT Series launches this week the 26.1.17 in store and online. Featuring 4 different styles it’ll be hard picking your favourite. Check out our Instagram page for up to date info on launch. Share
Next in the drop line is our Offspring 20 collaboration with New Balance. First in the pack is a mix between the 577 & 576 models. The 1500 colours and animal print detailing keep in well within the modern day need for comfort and style.
Second in the pack is the is a new take on the 576. Inspired by the energy and atmosphere of Neal Street back in 1996 when we first opened.
Launching tomorrow 16.12.16 in store and online .Check out our Offspring 20 page for more info on past and present collaborations. Share
In celebration of the 20th anniversary of the Space Jam Movie starring Michael Jordan himself, the launch of the Jordan 11 see’s only a few changes to the original model. The patent leather rising slightly higher and a “45” embroidery on the heel. The highly anticipated launch arrives this weekend 10.11.16. Check out our Jordan Page and our Instagram for to date info.
Featuring an exclusive take on the Clarks Original Wallabee, this collaboration presents bespoke updates including a pony fur vamp, woven leather cuff, tassel laces loop and natural crepe sole. The limited edition style is finished with an exclusive sock stamp and OFFSPRING icon shoe tag.
An OG returns to our shelves on Friday the 25th of November! The Air Jordan 3 in White Cement Grey Blue will only be available in stores so get down to your local store in good time to hold a better chance of getting a pair.
All classics elements are up held with it’s Nike Air branding and classic fire-red tongue lining.
Check out our Insta Page for up to date info on future launches. Share