To celebrate the 20th anniversary of the Jordan 12, the brand will be releasing the model in an all black colour-way. Featuring a leather upper, gold detailing on the upper lace eyelets, black lacing and the Jumpman on the tongue and heel. It’s clear to see why this model always does so well.
The presentation of Kanye West’s Yeezy Season 3 collection and The Life of Pablo album completely took over Madison Square Gardens last night, but it being Kanye West would we expect anything less? Not many people have the ability to attract viewership of that scale and with his Kardashian / Jenner squad out in full force showing support, it’s clear to see why Kanye West believes and hopes he’ll be the next creative director for Hermes.
Everyone who is everyone attended the presentation including Anna Wintour, Olivier Rousteing, Karlie Kloss, Gigi Hadid and even fellow artists in the music industry such as 50 Cent, Kid Cudi and Travis Scott also making an appearance.
All the models, when I say all I mean all couple hundred of them, were dressed in the expected neutral tones from the Yeezy collection. We’ll look forward to the following collections which he has promised will be more affordable.
Puma have recently collaborated with British contemporary fashion label McQ to produce it’s newest collection. Inspired by extreme sports and silhouettes from Puma’s 90’s archive and combining them with some exclusive neutral colour-ways they have designed something pretty special.
Models include MCQ DISC, MCQUEEN LACE UP, MCQ SERVE LO, MCQ SERVE MID, and MCQ BRACE MID. This highly sort after Spring/Summer’16 collection will be available from this Saturday the 6th of February.
Combining the old with the new and the 2 most popular trainers, the Nike Air Force 1 and the Nike Flyknit a whole new world of comfort has been created.The Air Force 1 as popular as it is is a heavier sneaker compared to others so the weightless feel to the classic silhouette combined with its modern Fly knit technology is a huge success.
The Nike Sportswear team took their inspiration from long walks through Paris deciding they could make the shoe lighter, more flexible and reducing that dreaded crease along the toe vamp. By using injected unit rubber tooling instead of polyurethane tooling and micro-engineering each stitch they created the featherweight upper for “maximum comfort and minimal weight”.
The Tubular Doom launch is upon us and as the latest in the Adidas Collection we can’t wait to get our feet into them. By updating the silhouette Adidas have proven that they can continuously create new lines perfect for their consumer. The sock-like features provide comfort, a better fit and of course some added warmth which is ideal for this current weather.
Watch this space as the Tubular Doom collection will be dropping into stores in the not so distant future.
To coincide with the launch, we hosted events in 3 of our OFFSPRING stores, Selfridges London, Shoreditch and Camden.
Keeping things cool and East London, the Commercial St store in Shoreditch hosted a Supershell gallery, showcasing the artist series artwork from the 3 designers, Todd James, Mr. and Pharrell Williams himself.
Our Selfridges London concession had a screen printing workshop, where customers could mix their own multi coloured Supershell logo and print it on to a limited edition give-away tote bag.
Camden became a piece of art as 2 street artist created a graffitti mural on the outside wall live for customers to watch. The artists will be there until close today and all day tomorrow.
Today has been pretty jammed pack with launch activities and with giveaways in store, you need to get yourself down to one of our stores this weekend and check it out.
For the next 3 days we are lucky enough to have the adidas Originals x Pharrell Supercolor collection take over 3 of our OFFSPRING stores, Neal St (Covent Garden), Camden & Commercial St (Shoreditch). We have all 50 colours in stock.
These three stores will only be selling the collection, showcasing all 50 colours, so make sure to get yourselves down there before they fly out!